Testimonials

We are a small business that is growing! We do not have an internal accounting and finance team currently. While I have had several years of experience in leadership, reviewing financials and their performance and an MBA education, I thought I could manage my business with the basic monthly financials I was receiving from my bookkeeper. Being a small business, I didn’t believe I needed a CFO or to hire someone internally as I did not feel my company was large enough for this. I met Vicki and realized quickly I was wrong! Since working with Vicki, she has not only helped me clean up my records from the past, but she has put in a very comprehensive forecast and budget to which we discuss regularly to guide my business decisions. It has allowed me to feel confident in the decisions I am making, hold myself accountable to my business goals through her, plan for the future and overall feel more confident as I am proactive versus being reactive. Vicki has shown so much value to my business that I often wonder how I managed for so long without her! I would highly recommend Vicki and her team!

— Terri Davis (she/her), BComm, MBA
Founder, CEO & Search Partner

I had the privilege and opportunity to work with Vicki at ClearSteam Energy where she was the Vice President of Finance. Vicki has a brilliant mind, encompassing both visionary and analytical strengths, utilizing an extremely disciplined approach and dedication to achieve performance excellence.

Her ability to absorb complex data sets, extract keys trends and insights, and produce strategies and action plans were commonplace within her daily routine. I trusted her leadership of our most ambitious undertakings.

Equally important was her commitment to team development, mentorship, and encouragement. Her team(s) trusted her guidance, respected her advice, and enjoyed a special camaraderie.

Vicki possesses a unique blend of professional excellence application within an entrepreneurial environment. Her ability to listen, extract key information, and chart a course that meets stakeholder goals are skills she has honed through her career leadership positions.

Vicki would be a preferred candidate for those with both humble and ambitious plans, who want to create both the plan and discipline to achieve their business goals.

— Brian J. Cull, CA
Chief Operating Officer, Terra Nova Motors

We are auditors of All Weather Windows Ltd a major Canadian manufacturer and distributor of residential and commercial windows.

During a period of approximately 4 years we worked with Vicki Nielsen who was Vice President of Finance and Administration. We found Vicki to be a very competent manager of a large accounting group earning the respect of her staff as well as our respect as the auditors. She stayed current with financial reporting requirements. She brought discipline into the timely and accurate reporting of financial results and improved the product costing information that had a positive impact on results. She also implemented systems and practices that had positive results on enterprise cash flows.

— Bruce Pennock, CA
Partner

I have been fortunate enough to work with Vicki in a couple of different settings. In both companies Vicki demonstrated a firm grasp of what made the businesses successful and was able to work effectively with senior management and ownership to enhance both financial and operating results. She understands the process of how a business turns its deliverables in to cash, and how that creates value for shareholders and other stakeholders. I would happily work with Vicki again given the opportunity.

— T.D. (Terry) Freeman FCPA FCA ICD.D
Board Chair

Vicki worked directly with me on several initiatives and I always found her to be knowledgeable, to have a strong work ethic, passion for her work and was a reliable contributor to our team.

— Tony Franceschini
Former CEO, Stantec

I have known Vicki personally and professionally for over 10 years. She is one of the most intelligent, accountable, and authentic leaders in the industry. She is passionate about using her experience, vision, and business acumen to help other individuals and businesses find success. I have seen her produce results in challenging situations over and over in her career. Hiring Vicki will be one of the best investments you can make to ensure the long-term profitability and sustainability for your business.

— Kevin Sarsiat CA, CPA
Controller, All Weather Windows

Vicki Nielsen is one of the most conscientious and business savvy people that I have ever met.  

She lives and breathes sustainability and she excels at incorporating it into business in a very meaningful and value-added way.   

Vicki takes a very honest look at a company and is able to see where it can go and more importantly, what it needs to do to get there.  

Any company that engages Wayfinder into their strategic planning is sure to reap the benefits for years to come.

— Kristy Spurrell, CTP
Vice President, Treasurer Stantec

I have enjoyed knowing and working with Vicki Nielsen for more than ten years. I feel proud and honored working with a fantastic individual and business leader who follows through with the best practices while working on operational activities or projects. I found Vicki extremely clear in outlining the project and scope of work, so there was never confusion or unmet expectations. Her leadership skills, professional experience, and knowledge are exceptionally admirable, and I recommend highly using her company services without any hesitation.

—Kam Rizvi
Vice President, Information & Digital Technologies
All Weather Windows